An effective online ministry begins with an awesome social media plan. With so many social media platforms, it’s easy to feel overwhelmed or confused by which route to take. However, with a little social media planning, you can build an online ministry that reaches those who need it and serve their needs with just a few simple steps.
The best part, is that it only requires authenticity–your genuine compassion and concern for those you hope to reach. AND- with so many options, your social media plan will connect your online ministry in ways that were impossible just a few short years ago.
Ready to get started?
5 Easy Steps to Rock Your Social Media Plan:
1. Listen
Whether Facebook, Twitter, Pinterest, or Google+, everyone is looking for something. Listen to your audience. Discover their needs, wish lists, and what they’re hoping to discover while sharing with you online.
Your audience is your priority. Keep your social media plan simple by focusing on their needs.
2. Learn
You’ll find the more you listen, the more you’ll learn about yourself and how best to communicate within each social media network.
Experiment with different medias, such as images, audio files, and video. Learn how you can best facilitate within your social media community to choose the most helpful and relevant information in the formats you are best at sharing.
3. Give
[Tweet “An effective Social Media Plan begins with a servant’s heart. via @MitziCSmith”]
Approach your social media plan with a servant’s heart. Share other’s content. Offer free help and advice. Connect others within your networks who are looking for the same type information or working within similar fields.
Be an example within your social media community and give the best of yourself. Your audience will value your generosity and pay it forward within their own community as well.
4. Grow
As your connections grow, so will your online ministry–and so will you. Be open to suggestions and even criticism. Learn from every comment, apologize when necessary, and grow from your mistakes.
5. Repeat
Though social media schedules and virtual assistants are helpful, YOU are your biggest asset. Continue to listen and learn from your readers. Always serve as a facilitator who loves to give and grow.
What about you?
How is your social media plan extending your reach? Share your comments and ideas with us.
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